MOP LogoLogo with dark rounded rectangle background and white MOP text with paddingMOP
VALIDATION SPRINT

Find out if your idea
sells — in 2 weeks

Real ads, real signals, a clear go/kill.

Stop guessing. Test desirability before you build.

What a sprint gives you

We handle everything — you just bring your idea.

A live landing page

A focused page for your idea on a MOP subfolder, with basic assets.

A real ad campaign

We run paid ads to real audiences and measure genuine interest.

A go/kill decision

A clear report on whether to continue, pivot, or kill — backed by data.

What happens after you book

From payment to a clear go/kill in two weeks.

  1. 1

    You book

    Pick Pre or Pro and pay securely. That locks in your sprint slot.

  2. 2

    Intake & briefing

    A short call to sharpen your idea, your audience, and the offer we'll test.

  3. 3

    2 weeks live

    We run real ads to real people and send you a weekly report on genuine interest.

  4. 4

    Go / kill advice

    A clear, data-backed recommendation: continue, pivot, or kill — before you build.

Choose your sprint

All-in pricing. Ads budget included.

Pre

€790/all-in

incl. 21% VAT · €652.89 excl. VAT

  • Landing page on a MOP subfolder
  • Basic assets
  • €100 ads included
  • 2-week pulse test
  • Go/kill report
Most chosen

Pro Sprint

€1,990/all-in

incl. 21% VAT · €1,644.63 excl. VAT

  • Setup + 2-week campaign running
  • €250–300 ads included
  • Weekly CAC report
  • 2× 45 min 1-to-1
  • Go/kill advice

Custom

On quote
  • Tailored scope
  • Multiple ideas or markets
  • Bespoke reporting

Read the sprint terms

Questions before you book

What if nobody clicks?

Then you know that before investing thousands more into building — that IS the product. A clear kill saves you months and a lot of money.

How fast do we start?

We book your intake call within a few days of payment and go live shortly after. The measured campaign then runs for two weeks.

Do I need a finished product or brand?

No — that's the whole point. We test demand before you build, with a focused landing page and ads for the idea itself.

What do I actually get at the end?

A live landing page, a real ad campaign, weekly signal reports, and a written go/pivot/kill recommendation backed by the data.

An Initiative By

Adriaan De Bolle

Hi, I'm Adriaan De Bolle, a tech entrepreneur and the founder of Manengo bv. With a deep passion for innovation and a history of launching successful digital products, I created MOP to solve a problem I've seen countless times: brilliant ideas that fail because of a disconnect with the market.

My journey has taught me that the most valuable lessons often come from failure. Not catastrophic failure, but small, strategic, and fast failures that provide immense data. MOP is my way of sharing that experience, creating a network where we can test ideas, learn from each other, and build what the market truly wants.

Let's learn how to fail, together.

Rather learn to run validations yourself?

Discover the Academy

Questions or a custom request?

Leave your details and we'll get back to you.

We only use your details to contact you about your sprint. No spam.